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Beginner

Digital Marketing Full Course

Comprehensive beginner-friendly curriculum covering core digital marketing concepts and practical skills.

6 modules
29 lessons
45h estimated
0 enrolled
Digital Marketing Full Course

Free · no credit card needed

6 modules
29 lessons
45h · self-paced
Beginner level
Lifetime access after enrolling
AI tutor included
0Students enrolled
29Lessons
6Modules
45hEstimated time
Course Content

Course roadmap

1

Module 1 — Foundations of Digital Marketing

4 lessons · 1 quiz
0/4
Checkpoint quiz: Checkpoint Quiz: Foundations of Digital Marketing (8 Q · 6 min · 70% to pass)
Finish lessons first

Module 2 — Search Engine Optimization (SEO)

5 lessons · 1 quiz
0/5
Complete the previous module to unlock this one.
SEO Fundamentals
Keyword Research
On-Page Optimization
Technical SEO Basics
Measuring SEO Success
Checkpoint quiz: Checkpoint Quiz: Search Engine Optimization (SEO) (10 Q · 7 min · 70% to pass)
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Module 3 — Content Marketing

5 lessons
0/5
Complete the previous module to unlock this one.
Content Strategy Development
Content Creation Best Practices
Content Distribution Channels
Content Calendar Planning
Content Performance Metrics

Module 4 — Social Media Marketing

5 lessons · 1 quiz
0/5
Complete the previous module to unlock this one.
Platform Overview (Facebook, Instagram, Twitter, LinkedIn)
Social Media Content Types
Community Management
Paid Social Advertising Basics
Analytics and Optimization
Checkpoint quiz: Checkpoint Quiz: Content Marketing + Social Media Marketing (12 Q · 12 min · 70% to pass)
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Module 5 — Email Marketing and Automation

5 lessons
0/5
Complete the previous module to unlock this one.
Building an Email List
Email Campaign Design
Segmentation and Personalization
Automation Workflows
Measuring Email ROI

Module 6 — Analytics and Performance Measurement

5 lessons
0/5
Complete the previous module to unlock this one.
Google Analytics Overview
Key Metrics and Dashboards
Attribution Modeling
A/B Testing Fundamentals
Reporting and Continuous Improvement

Final Exam — Digital Marketing Full Course

24 questions · 24 min · 75% to pass · certificate on success
Complete every module and its checkpoint quiz to unlock the final exam.
Overview

Course overview

Module 1: Foundations of Digital Marketing — 4 lessons
Module 2: Search Engine Optimization (SEO) — 5 lessons
Module 3: Content Marketing — 5 lessons
Module 4: Social Media Marketing — 5 lessons
Module 5: Email Marketing and Automation — 5 lessons
Module 6: Analytics and Performance Measurement — 5 lessons

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Module 1 — Foundations of Digital Marketing
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